The ads use Facebook functionality to target users with an interest in particular car brands, including Toyota Hilux utes
Toyota has said that it was not consulted on a Liberal party
campaign that uses targeted Facebook ads to falsely claim Bill Shorten
wants to tax popular car brands including the Toyota Hilux and other
utility vehicles.
“Toyota Australia were not consulted on the use of the HiLux in government materials.”
The ads – which appeared on Monday – use Facebook ad functionality to target users with an interest in particular vehicle types to make the false claim about Labor’s policy, which includes vehicle emissions standards and a target of 50% of new car sales being electric vehicles by 2030.
The Japanese carmaker also said it was on track with global plans to electrify the entire vehicle line up by 2025.
The Coalition is stepping up its attack despite the fact the treasurer and former environment minister Josh Frydenberg has spruiked electric vehicles on the basis they will save drivers money and that vehicle emissions standards are still part of the government’s plan to reduce emissions.
The ads, posted by the Liberal party’s official account, state that
“Labor’s car tax would mean higher prices on some of Australia’s most
popular cars” and encourage users to “sign up to stop Labor’s car tax”.
Labor’s electric vehicle policy, released earlier in April,
includes only one tax-related measure – a deduction of 20% depreciation
for businesses which buy electric vehicles worth more than $20,000.“Toyota Australia were not consulted on the use of the HiLux in government materials.”
The ads – which appeared on Monday – use Facebook ad functionality to target users with an interest in particular vehicle types to make the false claim about Labor’s policy, which includes vehicle emissions standards and a target of 50% of new car sales being electric vehicles by 2030.
The Japanese carmaker also said it was on track with global plans to electrify the entire vehicle line up by 2025.
The Coalition is stepping up its attack despite the fact the treasurer and former environment minister Josh Frydenberg has spruiked electric vehicles on the basis they will save drivers money and that vehicle emissions standards are still part of the government’s plan to reduce emissions.
The imposition of an emissions standard of 105g CO2/km for light vehicles is not a tax because it does not raise any revenue for the government.
In fact, the uptake of electric vehicles is estimated to cost the budget more than $1bn a year by 2030 in lost fuel excise, according to Bloomberg New Energy Finance.
The Facebook ads target users who have indicate their interest in popular car brands including Holdens, Ford Rangers, Toyota Hiluxes and Mitsubishi Tritons.
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